BLUE APRON REVIEW || MY HONEST OPINION

Hello, world (small portion of it anyway)!

It's no secret that I am a huge foodie, that is, I rather spend my funds on a yummy meal than on a new lipstick. No joke! I was raised by a mother who knew how to cook, but I was always lazy and uninterested in the actual process of food-making. When I moved to the USA in '09, I did not have my mom close by to make me food on the weekends and Nashville did not have a lot of options of Russian/Kazakh food. So, I had to learn to make a few things to help me cope with being homesick. 

That is when my passion for good food and cooking began. I started watching people who were way more advanced and experienced when they were making a meal. It was always amazing to watch someone actually make something 100% from scratch. It takes a lot more work and effort, but there is such a huge difference between a half or fully processed meal and a REAL home-cooked meal. Fast forward five years of school. I did not have many opportunities to cook for myself. I'm sure you understand if you've ever experienced dorm life. 

When I started working and making food for myself, I realized just how time consuming and expensive it is to make good food at home. It's such a process: from getting all the ingredients, finding a good recipe, doing prep work and then making the food. Now, I don't know about you, but I work full-time and it's not my desire to spend the rest of my evenings slaving away in the kitchen. 

A few months ago, I stumbled across an interesting ad on Facebook. It was talking about a weekly meal delivery with recipes included. Well, that really peeked my interest, because it claimed to be organic, easy and delicious -- all things I like in food. I took the plunge and got my first Blue Apron box. It was delivered to my door step that same week, as you can tell from the first picture. The box contained three meals for two people with step-by-step instructions. 

This box was from this week and I just wanted to show the contents of the box, so you all can see for yourself. Everything comes packaged and organized by recipe, so you don't have to waste time figuring out which ingredient goes where. I mean, there is even a little brown paper bag that contains all the spices and aromatics for a specific dish. Awesome-sauce, literally! 

All of the produce and meats come from local farms, which means that you are cooking your food with whatever is in season at that time. I have been experimenting with food for a good while and I know a difference between grocery store meats and farm-grown meats. It just tastes so much better! 

Most meals take me about 20-30 minutes to make. The step-by-step instructions help a great deal, especially if you are new to cooking. Blue Apron provides a lot of extra tips and materials, including videos to help you learn. There is also an app easily available where you can upload your own photos of the meals you've made and find a lot of great tips in making the recipes. 

One of my favorite parts about Blue Apron is the variety of ingredients. If I were to go to the grocery to pick up things to make a meal, I would come home with the same foods that I normally get. Blue Apron makes me try so many new and interesting things, such as endives. Do YOU know what endives are? Well, I for sure did not. 

 ENDIVES!!

ENDIVES!!

 BECAUSE WHO EATS REGULAR POTATOES?

BECAUSE WHO EATS REGULAR POTATOES?

The Blue Apron subscription cost $59.94 for three meals serving two people, making it about $9.99/per meal. They have a two people plan and a family plan, which I am not very familiar with.

The portion sizes are pretty generous and I hardly ever have leftovers. There are a few options as far as carnivore plan,vegetarian plan and a mix of the two. I usually get the carnivore plan, which normally consists of a red meat, poultry and seafood. However, i am allergic to cod fish, so on weeks with cod fish recipes, I opt out for a vegetarian dish.

Another feature that I enjoy is the fact that you can skip any week for as long as you want without being charged hidden fees or anything of that nature. Say, you are on vacation for a month (ugh,I wish!)

In summary, here are my pros and cons:

PROS:

1. Very easy and convenient

2. Organic and local ingredients

3. No waste in food

4. Variety of new recipes (no recipe repeats itself)

5. Reasonably priced at $9.99/per meal

CONS:

1. No leftovers (if you needed to take a lunch to work)

2. It's tricky to pick and choose from both carnivore and vegetarian plans

3. Not a good option if you have company over

4. They only offer 3 meals per week (I would prefer 5)

 

Overall, I am happy with my Blue Apron subscription. I enjoyed most of the recipes and I even collect them all in a huge binder. These are my honest opinions and I am not getting paid or sponsored to write this review. By the way, I remember seeing a groupon for 3 months of Blue Apron subscription for $39.99 but I'm not sure if it's still available. Anyway, I hope this was helpful. Let me know if you have tried it and share your thoughts. 

 

LOVE & STUFF,

AIDA